Tóm tắt:
Mục tiêu nghiên cứu: Nghiên cứu này khám phá mối quan hệ giữa các thành phần của vốn trí tuệ (VTT), bao gồm vốn nhân lực (VNL), vốn quan hệ (VQH) và vốn cấu trúc (VCT). Đồng thời, nghiên cứu tác động của chúng đối với năng lực cạnh tranh (NLCT) trong ngành du lịch tại Thành phố Hồ Chí Minh (TP. HCM). Mục tiêu là làm rõ sự tương tác và ảnh hưởng của các thành phần này đến NLCT.
Thiết kế nghiên cứu/phương pháp/tiếp cận: Nghiên cứu áp dụng phương pháp hỗn hợp, bắt đầu bằng phỏng vấn chuyên sâu với các chuyên gia để xây dựng mô hình. Sau đó, dữ liệu được thu thập từ khảo sát trực tuyến các nhà quản trị tại những doanh nghiệp du lịch (DNDL) và phân tích bằng kỹ thuật PLS-SEM để kiểm định giả thuyết.
Kết quả nghiên cứu chính: Kết quả nghiên cứu chỉ ra VNL và VQH đóng vai trò cốt lõi trong việc thúc đẩy NLCT của doanh nghiệp, VCT giữ vai trò trung gian quan trọng và tác động trực tiếp. Những phát hiện này cung cấp cơ sở khoa học, nhấn mạnh tầm quan trọng của việc quản lý và đầu tư hiệu quả vào VTT.
Giá trị đóng góp mới: Điều này giúp các nhà quản lý và hoạch định chính sách nâng cao NLCT và đạt được sự phát triển bền vững trong ngành du lịch.
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Abstract:
Purpose: This study explores the relationship between the components of intellectual capital (VTT) including human capital (VNL), relational capital (VQH), and structural capital (VCT); and their impact on the competitiveness of tourism businesses in Ho Chi Minh City. The main objective is to clarify how these components interact and influence competitive capacity.
Design/methodology/approach: The research used mixed methods, beginning with in-depth interviews with industry experts to develop the research model. Subsequently, the data was collected from an online survey of managers at tourism businesses and analyzed using the PLS-SEM (Partial Least Squares Structural Equation Modeling) technique to test the hypotheses.
Findings: The findings indicate that human capital and relational capital play a pivotal role in driving a firm's competitiveness, with structural capital acting as a significant mediator and also having a direct impact. These results provide a scientific basis, highlighting the importance of effectively managing and investing in intellectual capital.
Originality/value: This can help managers and policymakers enhance competitive advantage and achieve sustainable development in the tourism sector.